How comprehensive is the brief?
It depends on the scope and complexity of the project.
Anywhere between 30-90 minutes is a fair time estimate.
Word Pop Copy dives as deep as required to articulate your project goals (what action do you want your customers to take?), company background, target market, brand identity and voice, competitor insights, unique value, social proof, SEO keywords and more.
That’s the key to great copywriting: authority, precision and attention to detail.
The brief is right on. What now?
Word Pop Copy is ready to craft a first draft and provide it to you in the timeline agreed on.
Can I provide feedback and revisions?
You receive two rounds of revisions, at no extra cost, as part of your service with Word Pop Copy.
Word Pop Copy encourages you to take advantage of them.
Revisions and feedback are your opportunity to get your copy precisely how you want it.
I’m delighted with Word Pop Copy’s work. What now?
That’s great news. Word Pop Copy will send an invoice requesting payment for the job.
It will be great if we can work together again.
You can also follow Word Pop Copy’s social media channels and blog for information about content marketing, social media strategy and copywriting for business success.